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Maximise your web & mobile app's UX, UI, IA, SEO, Copy and more with a 360 Audit.
Optimize
everything.
What is a 360 Audit?
A 360 Audit is a holistic process that examines a website or mobile app to discover any hidden issues before or after it's launch.
This quality assurance process also uncovers potential opportunities that can boost your business growth and enhance user experience.
This quality assurance process also uncovers potential opportunities that can boost your business growth and enhance user experience.
How can a 360 Audit help me?
Regardless of the digital maturity of your mobile app or website, a 360 Audit can help you to:
⭐️ Increase Revenue
✅ Convert Leads
⚡️ Engage Users
⚠️ Recognise Problems
✳️ Create Opportunities
❤️️ Rise User Satisfaction
❇️ Beat Competitors
⭐️ Increase Revenue
✅ Convert Leads
⚡️ Engage Users
⚠️ Recognise Problems
✳️ Create Opportunities
❤️️ Rise User Satisfaction
❇️ Beat Competitors
When should I do a 360 Audit?
A 360 Audit can help your business if you are currently going experiencing any of the following issues:
❌ Low Conversion Rates
❌ High Bounce Rates, drop offs or customer churn
❌ Poor Mobile or Desktop metrics
❌ Products Lack Accessibility
❌ Product Design Inconsistency
❌ Slow Speeds & Performance Issues
❌ Lack of Product Understanding & Brand Awareness
❌ Drop offs in Shopping Cart or Checkouts
❌ Negative Customer Satisfaction & Reviews
❌ Low Conversion Rates
❌ High Bounce Rates, drop offs or customer churn
❌ Poor Mobile or Desktop metrics
❌ Products Lack Accessibility
❌ Product Design Inconsistency
❌ Slow Speeds & Performance Issues
❌ Lack of Product Understanding & Brand Awareness
❌ Drop offs in Shopping Cart or Checkouts
❌ Negative Customer Satisfaction & Reviews
This holistic process involves assessing various aspects of your mobile app or website, such as:
What does a 360 audit include?
Speed &
Performance
Performance
User
Experience
Experience
User Interface &
Visual Design
Visual Design
Accessibility
Audit
Audit
Information
Architecture
Architecture
Typography &
Copy Audit
Copy Audit
Search Engine
Optimisation Audit
Optimisation Audit
Tech Stack
Audit
Audit
Security &
Trust Signals
Trust Signals
Content
Relationship
Relationship
Social Media
Audit
Audit
Competitor
Benchmarking
Benchmarking
Frequently Asked Questions
Everything you want to know...
A 360 Product Audit is a quality assurance process where your or your competitors website or app performance is carefully reviewed and evaluated. The goal is to identify any previously unnoticed problem areas that reduce conversion rate, accessibility, easability and cause gaps in design continuity from understanding the product and value proposition.
Critical issues are identified based on data analytics and new opportunities are uncovered through rigorous testing in an evidence-based approach that assures that implementing these summarised suggestions into a report that will lead to tangible benefits for your business and the end user.
It's called a 360 Audit because you wont just look at the Interface design or Functionality but will encompass UI, UX, IA, Product Performance, UX Copy, SEO, Social Tech Audit, Visual Design and Content Audit, Competitor Analysis and more.
360 audits should be performed before or after of any small or major redesign of an mobile app or website. This will ensure you keep your digital products healthy and performing excellent.
The depth of which you decide to do an the audit is up to you, but a complete 360 product audit should be performed every 90 days - 6 months if not more. Some designers audit their products every quarter some build teams are constantly monitoring every part of the product to enhance, solve problems or create new opportunities.
As industry metrics change constantly, technology advances and the need to keep on top of your competitors, as well as ensuring you are always providing the best customer experience possible, we recommend get a 360 audit on your website and mobile app.
If you are not going to perform an audit on your own products we highly recommend you do keep an eye on your direct, indirect local and international competitor so you can benchmark against them,
The depth of which you decide to do an the audit is up to you, but a complete 360 product audit should be performed every 90 days - 6 months if not more. Some designers audit their products every quarter some build teams are constantly monitoring every part of the product to enhance, solve problems or create new opportunities.
As industry metrics change constantly, technology advances and the need to keep on top of your competitors, as well as ensuring you are always providing the best customer experience possible, we recommend get a 360 audit on your website and mobile app.
If you are not going to perform an audit on your own products we highly recommend you do keep an eye on your direct, indirect local and international competitor so you can benchmark against them,
We will first clarify user and business objectives and then proceed to perform a rigorous review of your native mobile app or website from the company or a competitor of your choice.
We will perform many depths of review, from analysing data, performing usability evaluation, content audit, accessibility review, product performance audit, SEO and more, through key screens or parts of the flow that are the focus of improvement before or after a launch.
You will be identifying design and development flaws as well as create opportunities, by taking notes, video recordings and screenshots of every problematic area or potential challenge that may arise from the user’s point of view.
The outcome of this effective audit will be a a well crafted list of actionable recommendations for improving your mobile app or website. An audit report serves as a helpful guide for implementing suggested changes and thus, bring you closer to reaching and maximising your business and user goals.
In this report for your client or stakeholder, you will learn how to cluster all the findings into themes, problems or opportunities, ranking them in levels of urgency or importance.
When performing a 360 Audit you might collect anywhere between 50-250+ insights. Furthermore, you we simplify these findings into a more digestible executive summary.
We will perform many depths of review, from analysing data, performing usability evaluation, content audit, accessibility review, product performance audit, SEO and more, through key screens or parts of the flow that are the focus of improvement before or after a launch.
You will be identifying design and development flaws as well as create opportunities, by taking notes, video recordings and screenshots of every problematic area or potential challenge that may arise from the user’s point of view.
The outcome of this effective audit will be a a well crafted list of actionable recommendations for improving your mobile app or website. An audit report serves as a helpful guide for implementing suggested changes and thus, bring you closer to reaching and maximising your business and user goals.
In this report for your client or stakeholder, you will learn how to cluster all the findings into themes, problems or opportunities, ranking them in levels of urgency or importance.
When performing a 360 Audit you might collect anywhere between 50-250+ insights. Furthermore, you we simplify these findings into a more digestible executive summary.
- These will help key stakeholders, PMs and decision makers priorities the most important low hanging fruit, so that individuals contributors or teams can continue to shape the roadmap with designers, marketers and developers to continue building a solid foundation for strategic product development to create high impact business and user growth.
Yup! You read right. You will receive you 360 Audit report in 7 working days. You will have learnt more in a week about your digital products and your competitors than ever before.
If you hire a design agency, UX Audits can take anywhere from 2-8 weeks to produce. Today the cost of a UX Audit for a website or mobile app depends on the scope and complexity of the product and the size of the company and can vary in cost between £7,000 and £25,000+ or more depending on how reputable the agency is, how complex the report and how fast is the turn around of the report.
With us your getting more than just a UX report, your getting a 360 audit that encompass UI, UX, IA, Product Performance, UX Copy, SEO, Social Tech Audit, Visual Design, Content Audit, Competitor Analysis and more.
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